Microsoft to 'Consider' Blu-ray Support if 'Consumers Want It'Posted 5:41pm Tue Jan 08, 2008 by Shiva Stella
Tags: Microsoft, bluray, Sony, HD DVD, format war, Paramount
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In more Blu-ray news, Reuters is claiming that Microsoft would "consider" switching to the Blu-ray camp if "consumers want it". Said Albert Penello, group marketing manager for Xbox hardware, "It should be consumer choice; and if that's the way they vote, that's something we'll have to consider."
As far as the rumor of Paramount switching sides in the Blu-ray/HD DVD format war, Penello stated that he didn't think that Paramount's decision (to abandon HD DVD) would have a "significant impact" on the Xbox 360 as it continues to go up against Sony's PlayStation 3.
I find this humorous because the PlayStation 3's 40GB model looks a hell of a lot more attractive as the most affordable Blu-ray player on the market. Plus it plays games, too (surprise!) and the PlayStation brand is still powerful despite the PS3's lackluster first year.
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